Just picked up a copy of Whatever you think, think the opposite by Paul Arden (Penguin Books, 2006). Arden makes the point that until the Mexico Olympics of 1968 the customary way for a high jumper to cross the bar was with their body parallel to it - the Western Roll. A little-known athlete then turned his back on the bar instead of turning his body towards it. Dick Fosbury set a world record height of 7ft 4.25ins and invented the still-used Fosbury Flop. He jumped higher by thinking the opposite of everybody else. Hmmm. Easily said, harder done...but worth doing.
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