This ludicrous press release has just come through from Electrolux - you couldn't make it up!
Dear journalist.
To mark the end of the 8 year long development of its latest dishwasher spray arm, AEG is celebrating the significance of the arm in all its glory. Therefore they are now launching the site www.stateofthearm.com paying a tribute to the importance of the arm in the worlds of sports, culture, technology and telling the stories of the engineers behind the development of one of the biggest arms in time.
Please visit our Electrolux Newsroom UK for more information and for high res images:
Please do not hestitate to call if you have any other questions,
Best wishes
Susan Dean
Electrolux Press Office UK
+44 7778 791373
